No Snooze Letter - April 2007
Greetings!
Oh my. The long-awaited newsletter for Punk Marketing: Get off your ass and join the Revolution (Collins, 07) is finally here!
Like book, this is here to provoke, annoy, prod and inspire… Or maybe: We had a free Sunday on our hands and this is what happens with idle hands.
Let us know what you think and enjoy the Revolution.
Richard Laermer & Mark Simmons
Article 1: Avoid Risk and Die
Ways to Punk Out Today
As you may know, the book starts with a Manifesto. Here is the first piece:
Start with a list of five things that would change the way you (or your company) would do business.
These must be things that you can take responsibility for and enact on your own. Be risky. Think punk.
Add one of these five things into your work week, one a day.
So You Think You’re Punk Smart?
Did you read Punk Marketing cover to cover and even the sidebars and fabulous footnotes throughout? Think you know Punk?
Well, get ready to test your mettle on a Punkish Pop Quiz. Take our Punk Marketing Quiz (yes, it can be an open book test if you wish).
The first 50 people who e-respond to nosnoozeletter@punkmarketing.com (and who score 90% or higher) will receive a groovy Punk patch or a far-out Punk poster.
Spot a Punk?
Have you or someone you know ever thought to yourself, “I thought I was crazy, but it turns out I’m just Punk”?
Send us your story-not your life’s story but a story illustrating why you are Punk-and we shall definitely include it on the site or in an upcoming No Snooze Letter.
Letter RIP
Where Dead Letters Go
“In your book you made reference to their being a Starbucks in Morristown [page 52, paragraph 2] (I presume you meant NJ). FYI, there is no Starbucks in Morristown….YOU-SO-WRONG!!!”
Read the rest and our quick response
Upcoming Speaking Engagements
Howdy. Come see the two Punks make fun of themselves. And then hire them for your own benefit!