Leftovers
Things We Damn Well Wished We Had Thought Of
- www.KnowTheMetaphors.com
- Amazon Films @ Christmas
- American Apparel™
- Super Size Me and follow-up 30 Days
- Video.Google.Com
- Craigslist (the only non-exaggerated Web community)
- Flavored Water—heck, any water not from a tap in a major city
- American Idol
- Fire Me…Please—which we secretly came up with as the Brit-com GETTING FIRED! but was strangely stolen by the BBC and subsequently CBS TV
- BzzAgent
- Oscar Meyer Wiener’s consistency (ads, not wieners)
- Ready-Pac Lettuce
- HBO’s Programming Czar
- The 24-Hour Test Drive (GM)
- Hear Music
In each case, innovators put into practice articles of PUNK Marketing Manifesto.